Scale your YouTube strategy with confidence

06/02 By IAS Insider
YouTube social webinar

YouTube alone has over 2 billion users. That’s over one third of all people on the Internet — and each day those users watch billion hours of video, generating billions of views.

Listen to our latest on-demand webinar and learn best practices that can help improve your advertising on YouTube and maximise the impact of your next campaign.

YouTube experts, Khalida Abdulrahim, EMEA Responsibility Lead: Brand Safety & Suitability and Rebecca MacDonald, Brand Safety Sales Lead UK, YouTube as well as Paul Astbury, Business Development Director Verification – EMEA, IAS , will discuss the following topics during the session:

  • How brands should buy at scale on YouTube
  • The best strategies to achieve KPIs
  • How to scale your video spend with verification
  • Improving your media quality based on IAS data and insight

Tune in and learn how to deliver impactful campaigns, in brand suitable environments, that truly connect with your target audience. 


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