Resources

Research and reports

The 2021 Industry Pulse Report
Report
  12/08 By IAS Team
Importance of Contextual
Article
  12/07 By IAS Team
Consumer Trends That Will Shape the 2020 Holiday Shopping Season
Report
  11/09 By IAS Insider
The Power of Context, a UK consumer research
Article
  11/02 By IAS TEAM
Programmatic drives media quality improvements
Article
  10/26 By IAS TEAM
Top 3 Consumer Trends this Holiday Shopping Season
Report
  10/13 By IAS TEAM
The transparency gap: Exploring the unknown delta where 15% of ad dollars vanish
Report
  06/04 By IAS Team
Coronavirus Ad Adjacency Study: mapping consumer sentiment & behaviour
Article
  05/04 By Nick Morley
The latest media quality findings for H2 2019
Article
  04/02 By IAS TEAM
Managing digital advertising during COVID-19
Article
  03/31 By IAS TEAM
How do you find brand suitable spaces?
Article
  01/28 By Nick Morley
2020 Western Europe Industry Pulse Report
Report
  01/22 By Nick Morley
Brand safety is best for everyone. Brand suitability is best for you.
Report
  01/13 By IAS TEAM
Shifting gears from Brand Safety to Brand Suitability
Article
  12/04 By IAS TEAM
Latest IAS consumer perception study shows a ripple effect for ads
Report
  11/07 By IAS Team
3 ways your brain takes cognitive shortcuts when it views an ad
Article
  10/03 By IAS Team
Our latest UK media quality findings for H1 2019
Report
  09/09 By Nick Morley
The Halo Effect: How ad environments impact brand perception
Report
  07/17 By Osbaldo Franco
Mobile first marketers – What the IAB’s latest ad spend figures tell us
Article
  05/28 By Nick Morley
Webinar: H2 2018 UK Media Quality Report
Webinar
  05/24 By IAS TEAM

Editor's Picks

Dec 22, 2020

Looking ahead: Top digital advertising trends in 2021

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Dec 09, 2020

IAS Innovation Summit: Programmatic Transparency Challenges

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Dec 09, 2020

IAS Innovation Summit: OTT and CTV opportunity

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Dec 08, 2020

The 2021 Industry Pulse Report

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Dec 01, 2020

IAS Innovation Summit: The State of Publishing

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Nov 27, 2020

IAS Innovation Summit: Agency Change

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