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Research and reports
Shifting gears from Brand Safety to Brand Suitability
Article
12/04 By IAS TEAM
Latest IAS consumer perception study shows a ripple effect for ads
Report
11/07 By
IAS Team
3 ways your brain takes cognitive shortcuts when it views an ad
Article
10/03 By
IAS Team
Our latest UK media quality findings for H1 2019
Report
09/09 By
Nick Morley
The Halo Effect: How ad environments impact brand perception
Report
07/17 By
Osbaldo Franco
Mobile first marketers – What the IAB’s latest ad spend figures tell us
Article
05/28 By
Nick Morley
Webinar: H2 2018 UK Media Quality Report
Webinar
05/24 By IAS TEAM
Media measurement’s #10yearchallenge
Article
03/18 By
Nick Morley
Industry Pulse report: UK digital advertising opportunities in 2019
Article
02/06 By
IAS Team
H1 2018 UK Media Quality Report
Report
10/05 By
IAS Team
Case Study: How publishers can reduced fraud with Optimisation
Case study
09/12 By
IAS Team
How a news and culture publisher improved viewability
Case study
09/12 By
IAS Team
Case Study: How one CPG brand cut programmatic ad fraud
Case study
06/28 By
Mike Kim
Report
03/27 By
IAS Team
Article
09/29 By
IAS Team
Report
09/12 By
IAS Team
The life of a third party cookie
Article
09/04 By
Mattia Fumagalli
The 20 most blocked keywords of July 2017
Infographic
08/09 By
John Bonanno
Report
03/29 By
IAS Team
Report
01/28 By
Jason Cooper
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Editor's Picks
Nov 07, 2019
Latest IAS consumer perception study shows a ripple effect for ads
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Aug 23, 2019
What to expect when you’re DMEXCO-ing
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Jul 22, 2019
Cheers to 10 years of verification
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Jul 17, 2019
The Halo Effect: How ad environments impact brand perception
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Mar 25, 2019
What to do when you find invalid traffic on your site
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Mar 12, 2019
Not Just Opportunity: How We Actually Use AI and Machine Learning
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