Resources

Research and reports

Consumer Trends That Will Shape the 2020 Holiday Shopping Season
Report
  11/09 By IAS Insider
The Power of Context, a UK consumer research
Article
  11/02 By IAS TEAM
Programmatic drives media quality improvements
Article
  10/26 By IAS TEAM
Top 3 Consumer Trends this Holiday Shopping Season
Report
  10/13 By IAS TEAM
Coronavirus Ad Adjacency Study: mapping consumer sentiment & behaviour
Article
  05/04 By Nick Morley
The latest media quality findings for H2 2019
Article
  04/02 By IAS TEAM
Managing digital advertising during COVID-19
Article
  03/31 By IAS TEAM
How do you find brand suitable spaces?
Article
  01/28 By Nick Morley
2020 Western Europe Industry Pulse Report
Report
  01/22 By Nick Morley
Brand safety is best for everyone. Brand suitability is best for you.
Report
  01/13 By IAS TEAM
Shifting gears from Brand Safety to Brand Suitability
Article
  12/04 By IAS TEAM
Latest IAS consumer perception study shows a ripple effect for ads
Report
  11/07 By IAS Team
3 ways your brain takes cognitive shortcuts when it views an ad
Article
  10/03 By IAS Team
Our latest UK media quality findings for H1 2019
Report
  09/09 By Nick Morley
The Halo Effect: How ad environments impact brand perception
Report
  07/17 By Osbaldo Franco
Mobile first marketers – What the IAB’s latest ad spend figures tell us
Article
  05/28 By Nick Morley
Webinar: H2 2018 UK Media Quality Report
Webinar
  05/24 By IAS TEAM
Media measurement’s #10yearchallenge
Article
  03/18 By Nick Morley
Industry Pulse report: UK digital advertising opportunities in 2019
Article
  02/06 By IAS Team
H1 2018 UK Media Quality Report
Report
  10/05 By IAS Team

Editor's Picks

Nov 27, 2020

IAS Innovation Summit: Agency Change

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Nov 24, 2020

IAS Innovation Summit: Contextual innovation

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Nov 19, 2020

IAS Innovation Summit: Diversity & Leading by Example

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Aug 19, 2020

IAS now offers viewability and invalid traffic measurement across Pinterest

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Aug 12, 2020

Introducing Channel Science: A streamlined solution for YouTube

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Jun 12, 2020

Media transparency in the era of efficiency with Total Visibility

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