Resources

Research and reports

Coronavirus Ad Adjacency Study: mapping consumer sentiment & behaviour
Article
  05/04 By Nick Morley
The latest media quality findings for H2 2019
Article
  04/02 By IAS TEAM
Managing digital advertising during COVID-19
Article
  03/31 By IAS TEAM
How do you find brand suitable spaces?
Article
  01/28 By Nick Morley
2020 Western Europe Industry Pulse Report
Report
  01/22 By Nick Morley
Brand safety is best for everyone. Brand suitability is best for you.
Report
  01/13 By IAS TEAM
Shifting gears from Brand Safety to Brand Suitability
Article
  12/04 By IAS TEAM
Latest IAS consumer perception study shows a ripple effect for ads
Report
  11/07 By IAS Team
3 ways your brain takes cognitive shortcuts when it views an ad
Article
  10/03 By IAS Team
Our latest UK media quality findings for H1 2019
Report
  09/09 By Nick Morley
The Halo Effect: How ad environments impact brand perception
Report
  07/17 By Osbaldo Franco
Mobile first marketers – What the IAB’s latest ad spend figures tell us
Article
  05/28 By Nick Morley
Webinar: H2 2018 UK Media Quality Report
Webinar
  05/24 By IAS TEAM
Media measurement’s #10yearchallenge
Article
  03/18 By Nick Morley
Industry Pulse report: UK digital advertising opportunities in 2019
Article
  02/06 By IAS Team
H1 2018 UK Media Quality Report
Report
  10/05 By IAS Team
Case Study: How publishers can reduced fraud with Optimisation
Case study
  09/12 By IAS Team
How a news and culture publisher improved viewability
Case study
  09/12 By IAS Team
Case Study: How one CPG brand cut programmatic ad fraud
Case study
  06/28 By Mike Kim
Report
  03/27 By IAS Team

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Jun 12, 2020

Total Visibility: Media transparency in the era of efficiency

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Apr 30, 2020

Video Unified Everywhere

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Mar 30, 2020

Ad Fraud Essentials Guide

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Mar 25, 2020

Combating the global spread of COVID-19

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Mar 23, 2020

The Post Cookie Fallout

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Feb 14, 2020

Loves me, loves me not: A Data Valentine

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