Topics

Programmatic

Two simple steps to protect yourself against bid caching
Article
  09/11 By Amanda Forrester
Marketers, start early to make the most of back-to-school
Article
  08/20 By John Bonanno
Answering your questions about IAS and GDPR
Article
  08/15 By IAS Team
Does World Cup media score marketer goals?
Article
  07/10 By John Bonanno
Case Study: How one CPG brand cut programmatic ad fraud
Case study
  06/28 By Mike Kim
OTT’s ad supported future
Article
  06/21 By Amy Shriber
CEO Scott Knoll talks fixing digital advertising on CNBC
Video
  05/08 By IAS Team
Media quality report H2 2017: Programmatic Q&A
Article
  04/26 By Matt Engstrom
Ask a social buyer: iProspect
Article
  03/22 By Rossmary Gil
Avoiding false positives: Strategic implementation of keyword blocking
Article
  03/09 By John Bonanno
Look ahead: Bridging the brand-agency gap
Article
  02/22 By Matt Engstrom
Tricks of the trade: a Q&A on programmatic buying
Article
  11/23 By IAS Insider
UK Programmatic is hot on the heels of publisher direct
Article
  09/25 By IAS Insider
10 minutes with an agency trader: Amnet
Article
  09/07 By Amanda Forrester
Make it count: a Q&A on mobile viewability
Article
  08/22 By Dave Marquard
Programmatic glossary
Article
  08/16 By IAS Insider
Programmatic: what is the real brand risk?
Article
  07/20 By IAS Team
Take stock: it’s time to invest in programmatic
Article
  07/13 By Rob Berzinskas
Trust, transparency, and the battleground for ad quality
Byline
  06/07 By Nick Morley
Are native challenges about to be overcome?
Article
  03/10 By Phillip Hayman
Problematic programmatic: Getting to grips with pre-bid technology
Article
  10/04 By Phillip Hayman
Can programmatic and high quality media co-exist?
Article
  09/21 By Paul Nasse
The great log blog: What did the log ever do for us?
Article
  09/13 By Phillip Hayman
Digital ad fraud: Separating facts from fiction
Article
  01/02 By IAS Team

Editor's Picks

Sep 04, 2018

Time is on your side: Why time-in-view matters

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Jun 04, 2018

IAS continues to grow with Vista Equity Partners

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Mar 27, 2018

H2 2017 Media Quality Report: Collective action drives change

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Feb 08, 2018

IAS Influencers – David Hahn on Blockchain

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Feb 05, 2018

Brand safety: a short guide

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Jan 23, 2018

IAS Influencers – Dave Marquard on publisher inventory

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