Our SVP APAC Laura Quigley joins an experienced panel to discuss the programmatic opportunity for OTT; how to unlock this inventory in a brand safe, effective and efficient manner given how larger than expected numbers moving to watch high quality video content on smartphones or ConnectedTVs.
During the webinar the panel explore how OTT has now become almost mainstream, how high quality video creates a brand safe environment, strategies brands need to adopt to get the best from online video and how in-app programmatic video can bridge creative and data for brands and publishers.
- Charlotte McEleny, publisher, The Drum APAC
- Rishi Bedi, VP, SEA, Japan, and Korea, InMobi
- Laura Quigley, SVP, APAC, IAS
- David Sky, director of advertising operations at True Digital Group