Digital out-of-home has gone through some significant changes over the past few years. This has presented not only opportunities but challenges for advertisers.
Join industry experts, Jessica Miles, IAS Country Manager ANZ, Laura Wall, Head of Programmatic at Shopper Media Group, Phoebe Chan, Operations Director, Performance at Publicis Media and Jason Cooper, Founder and MD of Thorndyke as they discuss how advertisers can navigate their way through DOOH and what lies ahead for the ANZ market.
This webinar is now available for download On-Demand.
Key discussion topics included:
- Evolution of DOOH
- Challenges, potential and pitfalls of DOOH
- Scale and programmatic buying opportunities
Watch On-Demand now!